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Subscriptions Marketing Manager

Employer
Gold Group
Location
Crawley, West Sussex
Salary
£30000 - £35000/annum
Closing date
9 Nov 2019

View more

Sector
Marketing & PR
Contract Type
Contract
Hours
Full Time
Subscriptions Marketing Manager | Media Industry | 6 month contract | Crawley | £30,000 - £35,000 pa pro-rata

My client, a media company based in Crawley, are seeking a Subscriptions Marketing Manager for a 6-month fixed-term contract covering a period of maternity.

Reporting into Head of Paid Content this role will take responsibility to execute marketing campaigns for subscriptions and memberships for a select few of the company's brand's.

Key responsibilities of the Subscriptions Marketing Manager:

Execute marketing campaigns for subscriptions and memberships in conjunction with the Head of Paid Content Marketing, Senior Marketing Manager, and key internal stakeholders
Use the full range of relevant channels both online and offline; email marketing, content marketing, social media and PPC.
Maintain house and brand styles
Manage all print and design elements of marketing plan according to best working practice
Develop comprehensive marketing briefs for both internal and external suppliers, ensuring all aspects of the brief are fully understood
Copywrite promotional materials: emails, letters, web pages, carrier sheets, banners etc
Assist with ecommerce development; overseeing the content, improving customer journeys, optimising the conversion funnel, analysis on performance and reporting
Maintain a full set of marketing reports to keep intelligence and records on campaigns, targets, responses, ROI etc
Use business analytics and intelligence to analyse/interpret data, providing actionable insightsIdeal Subscriptions Marketing Manager will display:

Proven campaign management skills
Previous experience within a subscription's environment is a must
Multitasking
Knowledge of the digital environment; social media advertising/PPC
Confident communicator at all levels
Copywriting
Good research skills
Ability to work with dataThis is a fantastic opportunity for a Subscriptions Marketing Manager to work within a fast-paced market leader, covering a period of maternity

Services advertised by Gold Group are those of an Agency and/or an Employment Business.
We will contact you within the next 14 days if you are selected for interview

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