Product Marketing Manager – Treatment Planning and Analytics : Elekta
- Employer
- Manor Royal Business District
- Location
- Crawley, West Sussex
- Salary
- Competitive
- Closing date
- 5 Oct 2020
View more
- Sector
- Energy, Engineering, Healthcare, Marketing & PR
- Function
- Marketing
- Contract Type
- Permanent
- Hours
- Full Time
Job Details
Description - As the Product Marketing Manager (PMM), you will use technical, clinical, and market expertise to develop compelling value propositions, messaging and positioning strategies, developing supporting proof points and identifying new opportunities for Elekta’s solutions with focus on but not limited to Treatment planning (Monaco) & Analytics (Proknow)
Key Activities:
- Provide Sales support and enablement
- Responsible for outbound marketing strategies and programs
- Implement commercialization plan for new product/feature launch
- Work closely with portfolio management and regional marketing partners to validate product messaging and positioning
- Ensure financial and market share targets are met
- Generate clinical evidence and proofs with KOLs
Responsibilities -
- Work with portfolio management and regions to drive commercialization process for new products focused on but not limited to Treatment planning (Monaco) & Analytics (Proknow)
- Create sales tools and clinical proof-points to support marketing messaging (Monaco, Plan challenges + Proknow Analytics)
- Develop and validate value proposition, product messaging and positioning
- Drive the convertion to a “Treatment Manager Application” Model
- Provide sales demos and support with key major potential customer sites
- Support the Regions in building reference sites for Monaco & Proknow (customer profile, tools, deliverables, sales tools)
- Maintains up to date product knowledge and current clinical trends
- Ensure financial and market share targets are met
- Market intelligence and feedback to business line
- Build and maintain an active user community
Relevant Knowledge, skills and competencies
- Master’s degree in Medical Physics or Bachelor’s degree in Radiation Therapy related field with professional certification as CMD and/or RT, or Biomedical with Physics experience.
- Minimum Business and Marketing experience is preferred
- Minimum of 2 years’ clinical or equivalent experience
- Expertly skilled at producing & delivering highly polished, compelling and professional presentations
- Understanding data and analytics in healthcare field.
- Excellent verbal and written communication skills for product demonstration, sales training and support.
- Travel 30% both domestically and internationally is required.
Company
Manor Royal Business District is the biggest business park of the Gatwick Diamond area and one of the south east's premier mixed activity employment hubs.
Enviable location and connections
Situated at the heart of the Gatwick Diamond on the Sussex and Surrey county borders, just two miles from London Gatwick Airport, a major motorway junction (M23 Junctoion 10) and two mainline railway stations (Gatwick Airport and Three Bridges), Manor Royal is a popular choice for a diverse range of occupiers including a host of blue chip global brands.
Manor Royal in numbers
- One of the biggest business parks in the South East.
- Covers an area of 539 acres – that’s over 300 football pitches.
- 700 properties
- 500 businesses
- 30,000 people
Manor Royal more than a number
Since the formation of the Manor Royal Business Group (MRBG), an association of Manor Royal based business and firms, being on Manor Royal means being part of something. You’re never just a number.
Manor Royal makes sense
Scale, diversity, location and great connectivity with a property offer to match means Manor Royal based firms are never far away from their suppliers, customers and a talented workforce.
Pay us a visit
Visit www.manorroyal.org to find out more and to get in touch
- Website
- http://www.manorroyal.org/
- Mini-site
- Manor Royal Business District
- Location
-
7 Magellan Terrace (Ground Floor)
Gatwick Road
Crawley
West Sussex
RH10 9PJ
United Kingdom
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